Posts Tagged ‘Retail’
3 marketing-driven strategies retail banks can adopt to enhance their value-chain
“Packaging and branding of products and services are going to be the key differentiator between banks,” said Dr. K.C. Chakrabarthy, Deputy Governors (2009-2014) of Reserve Bank of India (RBI) Retail Banks are one of the key factors behind the rapid growth in Indian banking sector. The prime focus of every retail bank in India,…
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